Curious about studying MSc Sports Events Managementat Leeds Beckett University? We've gathered all the key details—entry requirements, modules, fees, and more. Hear from real students by checking out reviews, or take the next step by booking an open day to explore it for yourself.
MSc - Master of Science
Headingley Campus
Full Time
Jan 2027
28 Month
Drawing on academic and industry expertise from around the world, this course is designed to meet the requirements of professionals and organisations involved in the bidding process and delivery of sporting events of all sizes - from the Olympic Games to the Leeds Half Marathon. You will address the challenges facing sports events managers, including the increasing pressure to meet the demands of global governing bodies and how to manage a volunteer workforce, secure appropriate sponsorship packages, reduce risk and ensure the health, safety and security of every stakeholder. By developing the specialist knowledge and skills required, you will be able to strategically plan and manage sporting events to the satisfaction of regional, national and international stakeholders. We have close links with a wide range of industry partners and associations who all recognise our expertise in educating the events professionals of the future. Independent study is a crucial part of learning at university and you will be required to undertake many hours of self-directed research and reading, and preparation and writing of assessments. Your course is delivered through a number of modules, which will help you to plan your time and establish a study routine. Outside of your lectures, workshops and tutorials, a range of support is available to assist with your independent study. Our subject-specific librarians will be on hand to direct you to the specialist learning and study-skill resources. You’ll also be assigned an academic advisor to give you tailored feedback and support.
Explore the functions of operations, project delivery, risk and quality management and their contribution to the core operation of events and events businesses.
Develop your understanding of the issues affecting sports event management now and in the future. You will gain a valuable overview of contemporary thinking in order to understand sports events, as a case study, alongside sport's role in the wider world in which we live.
Critically examine conceptual frameworks, models and techniques of strategic and financial management and apply these to event case studies. You will reflect upon contemporary and cultural issues surrounding the development and use of strategy and finance and its position within contemporary event organisations.
Gain a critical understanding of the way in which leadership, management and human resources interact within event organisations. You will learn how to manage and lead event workforces, including the HR strategies available to supervising event volunteers.
Develop an in-depth understanding of the contexts, challenges and strategies needed to address the demands of the integrated sports event marketing mix and sponsorship.
Engage in professional activities relevant to sport, tourism, hospitality or events management, individually or as part of a group, to develop your professional skills and capabilities and enhance your future career prospects.
Using the skills and knowledge developed during the 'Research Methods & Event Evaluation' module, you will produce a coherent and holistic piece of work on a major research project within your field of study.
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