Curious about studying MSc Sport Management(16 month)at Bournemouth University? We've gathered all the key details—entry requirements, modules, fees, and more. Hear from real students by checking out reviews, or take the next step by booking an open day to explore it for yourself.
MSc - Master of Science
Talbot Campus
Full Time
Jan 2027
16 Month
Advance your knowledge of the processes that have contributed to the emergence of sport as a global phenomenon and learn to critically assess and act on the implications for the future development and management of sport. Expand your knowledge about a range of sport management theories, international marketing tactics and analyse sport operations and leadership styles. Choose to complete a 30-week work placement to enhance employability and improve your performance as a manager Learn from a team of research-active expert academics who have strong ties with industry. Benefit from the flexibility and study this course part-time or full-time. Engage and network with industry guest speakers, who offer specific sport management knowledge, experience and insights. Graduate with the skills and expertise to succeed within roles such as sport development, international sport event management and sport business.
In addition to the core modules students need to study one optional modules. They will also have optional placement year.
This unit will introduce you to the nature, structure, environment and context of sport. It will also develop your critical understanding of contemporary controversies in sport management which will enable you to explore the problematic aspects of understanding and applying management practice to sport.
In addition to the core modules students need to study one optional modules. They will also have optional placement year.
You will have the opportunity to demonstrate breadth of knowledge and analytical techniques through the preparation and presentation of a rigorous and analytically sound dissertation concerning a particular sport issue. The dissertation is the conclusion of your learning experience, where you'll carry out a research project. You'll use and present your chosen research methodology before application within and through your research design. The final written element of the dissertation will demonstrate your ability to collect and analyse data and present your findings, as well as your understanding of ethical issues associated with sound research.
In addition to the core modules students need to study one optional modules. They will also have optional placement year.
A key aim of this unit is to encourage you to think critically about global contexts for sport events and how management practices may consequently vary according to particular international contexts. In doing so, the unit will focus on the management of sports organisations, the role and importance of stakeholders, collaborators and delivery organisations in the organisation, provision and outcomes of sports events.
In addition to the core modules students need to study one optional modules. They will also have optional placement year.
You will develop the ability to undertake marketing analysis, develop strategic marketing plans and understand the key issues in terms of strategic implementation relevant a wide range of international organisations using a broad range of strategic tools, including models and theories.
In addition to the core modules students need to study one optional modules. They will also have optional placement year.
You will understand the different types of sports operations needed to deliver sports opportunities and critically analyse how best to manage and plan operational resources necessary for the delivery of efficient sports opportunities. You will also understand the complexities of human resource management in sports organisations, and develop a critical awareness of the role of followership and the fundamentals of developing leadership theory in sports organisations.
In addition to the core modules students need to study one optional modules. They will also have optional placement year.
In this unit you will apply sport management theories to real-world problems that can be addressed and/or better understood through the collation of various forms of qualitative and quantitative data from a range of digital environments.
In addition to the core modules students need to study one optional modules. They will also have optional placement year.
You will develop the ability to undertake strategic analysis, develop strategic plans and understand the key issues in terms of strategic implementation relevant to public, private and voluntary sector organisations using a broad range of strategic tools, models and theories.
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