MA Social Media and Digital Marketing
University of Exeter
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Qualification

MA - Master of Arts

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Location

Streatham Campus 1

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Study mode

Full Time

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Start date

SEP-25

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Duration

1 year

Course info

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Qualification

MA - Master of Arts

Location

Streatham Campus 1

Study mode

Full Time

Start date

SEP-25

Duration

1 year

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Qualification

MA - Master of Arts

Location

Streatham Campus 1

Study mode

Part Time

Start date

SEP-25

Duration

2 years

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Course info

OverviewGain advanced knowledge and skills in digital marketing and social media managementLearn how social media and digital platforms are used in contemporary business settings to drive sales and promotional activity, with a focus on precision tracking of interactions, content creation, conceptualising and streamlining e-commerce activities, and critically engaging with techniques such as SEOOur vibrant postgraduate community benefits from research-inspired teaching from experts in social ...Read more

Overview

  • Gain advanced knowledge and skills in digital marketing and social media management
  • Learn how social media and digital platforms are used in contemporary business settings to drive sales and promotional activity, with a focus on precision tracking of interactions, content creation, conceptualising and streamlining e-commerce activities, and critically engaging with techniques such as SEO
  • Our vibrant postgraduate community benefits from research-inspired teaching from experts in social media and related subdisciplines, including gamification and critical video game theory, celebrity cultures, promotional cultures, algorithm bias, and user data analysis
  • Our MA is industry-focused, and you will graduate uniquely equipped for employment in social media and marketing positions across a range of industries

Careers

This MA provides you with valuable graduate employability skills by developing advanced skills in digital literacy, research methods, critical thinking, strategic planning, the application of abstract theory and concepts into tangible outputs, and the ability to gauge the success of such outputs through data analysis.

These skills can be utilised in a wide range of future careers across, public, private, commercial and third sectors.

Guest speakers will give you a starting point to develop your own broad network of professional contacts.

Key stats

WUSCA ranking:
WUSCA student ranking
These are the 2024 rankings, based on ratings given by past and current students.
58/101
CUG Subject Ranking
CUG Subject Ranking
Source: Complete University Guide 2025
4th
CUG Ranking
CUG Ranking
Source: Complete University Guide 2025
14th
What students say
L
lanlan
25 Nov 24

very..Read more

Modules

Modules (Year 1)
IDP Connect

Entry requirements

Normally a minimum of a 2:2 Honours degree with 53% or above, or international equivalent, in a relevant subject that includes some coverage of media studies or other theory-focused media-related course, cultural studies, sociology (or a social science course), history, politics, literature, philosophy. We will also consider applicants with a degree in a non-related subject providing you have at least one year's experience within the fields of media and/or the cultural industries. Additional information may also be requested to consider these applications.

Tuition fees

Students living in

Domestic

£12,000 per year

This information is updated by IDP Connect, or in some cases the institution directly.
Please note: The fees might vary so please make sure you contact the institution for up to date information.

Students from Domestic

This is the fee you pay if the University is in the same country that you live in (England, Scotland, Wales, Northern Ireland)

This is the fee you pay if the University is in the same country that you live in (England, Scotland, Wales, Northern Ireland)

£24,300 per year

This information is updated by IDP Connect, or in some cases the institution directly.
Please note: The fees might vary so please make sure you contact the institution for up to date information.

Students from EU

The amount you'll pay if you come to study here from somewhere in the EU.

The amount you'll pay if you come to study here from somewhere in the EU.

£24,300 per year

This information is updated by IDP Connect, or in some cases the institution directly.
Please note: The fees might vary so please make sure you contact the institution for up to date information.

Students from International

The amount you'll pay if you come to study here from a country outside the EU.

The amount you'll pay if you come to study here from a country outside the EU.

IDP Connect

Latest reviews

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Uni info

University of Exeter
Northcote House Queen's Drive Exeter Devon EX4 4QJ United Kingdom
Nearest train station: Exeter Central  0.4 miles away

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