In a saturated global business environment, professionals with the ability to implement marketing solutions that stand out are central to the success of contemporary organisations. This means youll be in high demand for roles in the public, private and third sectors with competitive salaries and excellent prospects for career progression. Our BSc Business Management (Marketing) focuses on organisations of all kinds from multinational corporations to social enterprises and charities. This holistic approach ensures you develop the skills to respond to the evolving needs of all businesses, irrespective of sector. Youll develop marketing expertise from our team of international researchers and business practitioners. Theyll introduce you to the practices of buyer behaviour, market research, strategy and advances in technological business and digital marketing. Your Professional Placement Year is an opportunity to put your university knowhow into practice as you take up a paid role and complement your academic study with exposure to real-world business challenges.

Career prospects

97% of our students are in employment and/or further study within six months of graduating.

Our dedicated career professionals have got you covered on things like industry placements, internships, work experience and insights.

Youll benefit from career consultations, interview and CV writing workshops, industry-specific events and specialist psychometric assessment and broad skills training.

Placements

This programme includes a professional placement year during year 3 of the four-year programme. You will be responsible for sourcing your own placement, though support will be given by the Schools employability team. If you are unable to secure a suitable placement you will be permitted to transfer to the equivalent ‘non-placement programme, assuming the relevant academic requirements are met. Placements can be conducted in English or in Welsh.