Business Management with Marketing - BSc (Hons)

Cardiff University

On our Business Management with Marketing (BSc) programme, you’ll explore the varied ways in which organisations respond to the rapidly changing demands of contemporary business. You’ll be taught a range of marketing strategies embracing digital, retail and business-to-business, from research through to execution. You’ll gain skills and confidence in formulating, implementing, and evaluating how organisations promote their products and services. You’ll draw on the latest research to challenge conventional structures and processes, searching for more ethical and responsible forms of management and leadership. Our emphasis on sustainable management, combined with the core business principles that matter for global industry, mean you’ll be well prepared to successfully lead organisations in an increasingly complex, digital, and interconnected world. You’ll gain key skills in management, accounting, marketing, and supply chains, together with the entrepreneurial mindset needed to tackle social and environment challenges. Alongside subject knowledge, you’ll develop essential professional soft skills and capabilities. Our industry partnerships enable you to engage with real-world business challenges, employer-led activities and applied projects to connect your learning to current industry practice. Through optional modules you’ll tailor your degree to your individual interest and career ambitions. There are opportunities for industrial placements and study abroad to support your personal and professional development. You’ll graduate from the programme ready to thrive in the world of business, with the skills you need for confident, strategic leadership to ensure sustained success. You’ll also be well equipped for postgraduate study.

\ Learn from a faculty of world-class academics in our vibrant, inclusive school.

\ Develop career‑ready skills in management, marketing and supply chains through hands‑on, practical learning.

\ Benefit from real‑world experiences through industry expert lectures, placements and global study opportunities.

\ Develop your ethical mindset and awareness of social responsibility ready to become a business leader.