Marketing and Communication - BSc (Hons)

St Mary's University, Twickenham

Build critical, strategic, and creative skills to become an ethical and global professional. You'll impact audiences across platforms and complete exciting practical projects. Our marketing degree covers:
• branding and marketing strategy
• AI, data analytics, and emerging technologies
• Digital communications and ethics
• Journalism and public relations
• Digital content creation and design
• Consumer behaviour and customer insight
• Media industries and platforms We have worked with industry professionals to design our Marketing and Communication degree. You'll develop analytical, research, communication, personal, and professional skills to help you navigate future challenges and opportunities.

You'll attend special events, workshops, and lectures led by industry professionals and leading academics from diverse backgrounds. We also foster a welcoming and inclusive environment. These opportunities will allow you to understand the sector’s latest developments, grow your network, and learn both inside and outside the classroom.

With our communication and marketing course, you'll access our cutting-edge facilities and equipment, including:
• Our Media Production Suite: equipped to teach all aspects of content creation, short and long video, TV production, radio, and online broadcasting.
• Multi-camera HD shoots with a flexible lighting grid, full range of audio inputs, and teleprompter facilities.
• A radio and podcasting studio: dedicated vocal booth, 70-inch TV, studio quality sound-system.
• A Mac suite equipped with top of the range, 27-inch iMacs with secondary touch screens - available 24 hours a day, seven days a week.

You can complete a work placement to build your skills and industry contacts. Past students have worked as:
• Head of marketing
• Digital content manager
• Market researcher
• Media planner
• Fashion marketer
• Public relations manager

You will gain skills and support to make a positive impact – for yourself and for others – through high-quality teaching, real-world experience, and a community that lifts each other up. Our campus is a London oasis – blending city energy with open green spaces to think, connect, and grow.