International Fashion Business - BA (Hons)

Coventry University

If you're passionate about fashion, business and global trends, get the skills, insight and industry knowledge to launch a career in the international fashion market, from brand management to buying and retail strategy. * Learn how fashion brands grow, market and operate worldwide. * Explore sustainability, innovation and digital trends shaping the industry. * Get hands-on experience for a fast-moving career in fashion buying and management.

* Ranked 8th for Fashion and Textiles * Explore global fashion markets through modules focused on international branding, buying and retail strategy. * Gain practical experience by working on live industry projects and case studies as part of your assessed coursework. * Enhance your global outlook with the option to study or work abroad through our international exchange and placement opportunities. * Learn from staff with experience in fashion marketing, brand development and international business (staff may be subject to change). * Access specialist facilities, including trend forecasting tools, digital marketing software and resources within Coventry University's creative hub.

\ Previous alumni from our suite of fashion courses have undertaken placements at companies including Francesca Casrellano, MR MARVIS, Ralph Lauren, Common Objective, BStyle Studio, Adidas, Karl Lagerfeld, Sainsbury’s TU, The Future Laboratory, Calvin Klein, POP Magazine, Vogue, Iris Van Herpen, WGSN and Bottle Blonde. Please visit our website for the most up-to-date information. This course includes a sandwich (placement year) option.