Best Aspects 1. When it comes to the best moment of mine in the last four months of studying master’s in Digital Marketing at the University of Lincoln was when the whole class got to attend the AI and Big Data Expo event organised at London Olympia. First, all of us travelled to London from the university via bus. Then after reaching there, we attended all sorts of seminars presented by all the tech giants, entrepreneurs, and SMEs. 2. Every week during all the seminars/workshops sessions, we as a group work on practical examples in the form of case studies, share our ideas for different startups and also discuss how we can improve brand building with the help of social media or by using the advancements like AI and Big data 3. The number of opportunities available for us students starting from Student Ambassador, International Student Ambassador, Digital Student Ambassador, Lincoln Award Employer Projects and many more. The career and employability team daily informs all the available opportunities across the UK according to the preferences set by us individually. 4. Fresher events, Navratri, Diwali, Afro night, Christmas, just recently Lunar New Year, broadcasting of Football world cup matches hosted by Res Life members, fun and games every Wednesday, York Trip organised by Student Union and these are just a few festivals and events I attended in the last four months since I came here. However, there were so many other festivals and events that I missed as well. Therefore, there are plenty of opportunities for all the students to celebrate and be part of various events across all religions, cultures, and countries. Suggestion All the opportunities, events and lectures/seminars can become overwhelming, and I am still trying my best to manage all of this. So, my suggestion to all the upcoming students is to pick and choose the events and the opportunities, manage the time accordingly, and most importantly, keep your physical and mental health above everything else.

It's a One-year in-class program. However, what really sets the MSc in Digital Marketing program at the University of Lincoln apart from other universities is its unique design as a specialised program, which has been divided into two segments: lectures, seminars,/Professional Skills Workshops. The seminars assist in contextualising the theories, models, and concepts specific to the modules discussed in the lectures. At the same time, by attending the AI Expo event at London Olympia, we get to learn industry insights and best practices from the Digital marketing and business experts as they provided interactive support and guidance on achieving those. Furthermore, every week during all the seminars/workshops sessions, we as a group work on practical examples in the form of case studies, giving presentations, sharing our ideas for different startups and also discussing how we can improve brand building with the help of social media or by using the advancements like AI-Powered marketing and Big data.

In my accommodation, most of the floors have been divided into two apartments. In every apartment, there are a total of twelve rooms. Every individual has their own room with an attached bathroom facility; all of us have to share the kitchen and common room. There are 12 individual cabinets, three refrigerators to stock our foods and utensils, and three electric ovens for cooking. The common room, which is attached to the kitchen, has a tv and sofas to sit and enjoy different programs. Sharing the kitchen and the common room area can create certain difficulties as all of us are from different countries and have different backgrounds, food tastes and interests, so all twelve of us at the very beginning arranged one meeting and divided our responsibilities on a weekly basis to clean the kitchen and common room area and obviously it took time to get adjusted with everyone. Still, the great thing was that we all understood our concerns, and whenever a problem arose, we solved it with a simple discussion.

The best part is faculty is supportive here faculty means professors and student Unions whereas the worst part University don't listen to Immigrants who is not living to City Lincoln. In other words if we have train strike something they don't consider the request and put absent. They don't listen to international student problems in some cases.

It's should be more practical then theoritical. Digital marketing is more about practical world rather than reading online PPTs

All the facilities are good but if we talk about food it's expensive they should provide some discount to students.