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MSc - Master of Science
University of Stirling
Full Time
SEP-25
12 months
Select a course option
MSc - Master of Science
University of Stirling
Full Time
SEP-25
12 months
MSc - Master of Science
University of Stirling
Part Time
SEP-25
24 months
Select a subject
Select a an exam type
Overview
Our Public Relations and Strategic Communication course gives you the chance to develop a critical appreciation of the role of public relations in contemporary societies, as well as key analytical, management and communication skills you'll need for a successful career in communications and public relations. You’ll gain a solid understanding of the theory behind public relations and strategic communications, and have many opportunities to apply this theory to everyday communications and public relations practice.
By the end of your studies, you’ll have the necessary skills to work at a managerial level in public relations. You’ll be able to analyse environments, issues, organisational cultures and relationships – as well as set objectives, and design and implement public relations and communication strategies.
We’re continually updating this well-established course in line with new advances in theory and practice, including how communication campaigns successfully integrate digital media. Field trips and guest lectures offer opportunities to discuss strategic communication issues with leading practitioners and scholars. These also give you networking opportunities and an understanding of current best practice.
This course was established in 1988 and was the first degree in public relations in the UK and one of the first in Europe. Several prominent public relations academics and practitioners have completed their education at Stirling.
Course objectives
On successful completion of this course, you will be able to:
A minimum of a Second Class Honours degree (2:1 preferred) in a relevant subject or equivalent is required. If you don’t have these formal qualifications, but have significant relevant work and life experience, we still encourage you to apply.
Students living in
Domestic
£9,500 per year
Students from Domestic
This is the fee you pay if the University is in the same country that you live in (England, Scotland, Wales, Northern Ireland)
£20,600 per year
Students from EU
The amount you'll pay if you come to study here from somewhere in the EU.
£20,600 per year
Students from International
The amount you'll pay if you come to study here from a country outside the EU.
London School of Hygiene & Tropical Medicine, University of London