MSc Marketing with Festival & Event Management 18 months
Edinburgh Napier University
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Qualification

MSc - Master of Science

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Location

Edinburgh Napier University

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Study mode

Full Time

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Start date

JAN

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Duration

18 months

Course info

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Qualification

MSc - Master of Science

Location

Edinburgh Napier University

Study mode

Full Time

Start date

JAN

Duration

18 months

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Marketing
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Course info

Develop the skills and practical experience required to pursue a career in the marketing and management of festivals, events and conferencesOverviewA career in marketing can take you into almost any sector of business and into workplaces all over the world.This course is particularly aimed at those who wish to combine the key principles and practice of marketing with a specialisation in the management of festivals, events and conferences.You’ll be able to make a vital contribution to commercial ...Read more

Develop the skills and practical experience required to pursue a career in the marketing and management of festivals, events and conferences

Overview

A career in marketing can take you into almost any sector of business and into workplaces all over the world.

This course is particularly aimed at those who wish to combine the key principles and practice of marketing with a specialisation in the management of festivals, events and conferences.

You’ll be able to make a vital contribution to commercial success in both the private and public sector. The practical applications, based on real business scenarios, will equip you for a marketing career in this fast-growing international industry.

Course details

Marketing requires a wide range of skills. You’ll learn to think analytically and critically examine the issues confronting the global business environment and the festival and events industries.

You’ll develop brand management, quantitative and qualitative research skills and presentation techniques alongside the ability to formulate policies and plans and deliver exciting business or cultural experiences.

You’ll benefit from our strong links within the global marketing, advertising, festival and event industries, as well as guest speakers. You’ll have the opportunity to immerse yourself in marketing practice within one of the most famous festival cities in the world.

Careers

The scope of marketing employment opportunities is wide. Most businesses recognise the need for a marketing function and positions constantly arise in a variety of positions worldwide.

You’ll be particularly well-equipped for marketing roles in the festivals, events and conference industries.

Key stats

WUSCA ranking:
WUSCA student ranking
These are the 2024 rankings, based on ratings given by past and current students.
75/101
CUG Subject Ranking
CUG Subject Ranking
Source: Complete University Guide 2025
49th
CUG Ranking
CUG Ranking
Source: Complete University Guide 2025
86th
What students say
S
Santhosh
24 Jan 24

Awesome..Read more

A
Anonymous
21 Nov 23

Learning environment..Read more

Modules

Modules (Year 1)
IDP Connect

Entry requirements

The entry requirements for this course is a Bachelor (Honours) Degree at a 2:2 or above. We look for applicants to have a background in any discipline in order to be eligible for the programme. We may also consider lesser qualifications if you have sufficient professional work experience within the industry.

Tuition fees

Students living in

Domestic

£8,715 per year

This information is updated by IDP Connect, or in some cases the institution directly.
Please note: The fees might vary so please make sure you contact the institution for up to date information.

Students from Domestic

This is the fee you pay if the University is in the same country that you live in (England, Scotland, Wales, Northern Ireland)

The mentioned fee is 2024/25 entry, there may be slight increase in 2025/26 entry.

£18,800 per year

This information is updated by IDP Connect, or in some cases the institution directly.
Please note: The fees might vary so please make sure you contact the institution for up to date information.

Students from EU

The amount you'll pay if you come to study here from somewhere in the EU.

The mentioned fee is 2024/25 entry, there may be slight increase in 2025/26 entry.

£18,800 per year

This information is updated by IDP Connect, or in some cases the institution directly.
Please note: The fees might vary so please make sure you contact the institution for up to date information.

Students from International

The amount you'll pay if you come to study here from a country outside the EU.

The mentioned fee is 2024/25 entry, there may be slight increase in 2025/26 entry.

IDP Connect

Latest reviews

Latest Marketing reviews

Marketing
Marketing
Festivals Administration
Events Management
A
Anonymous
21 Nov 23
MSc International Marketing
Learning environment...
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How Marketing students rated:

Student rating
( 4.5) 20 reviews
5 star
65%
4 stars
30%
3 stars
0%
2 stars
0%
1 star
5%

How all students rated:

Student rating
( 4.0) 1,289 reviews
5 star
27%
4 stars
54%
3 stars
15%
2 stars
3%
1 star
1%
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Uni info

Edinburgh Napier University
219 Colinton Road Edinburgh Edinburgh, City Of EH14 1DJ United Kingdom
Nearest train station: Slateford  0.4 miles away
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