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MSc - Master of Science
Birmingham Campus
Full Time
JAN
21 months
Select a course option
MSc - Master of Science
London Campus
Full Time
JAN
21 months
MSc - Master of Science
Birmingham Campus
Full Time
JAN
21 months
MSc - Master of Science
London Campus
Full Time
MAY-25
21 months
Select a subject
Select a an exam type
About this course
Do you want to learn more about successful business practice?
Do you wish to become a marketing professional working on a global scale?
This programme will equip you with a clear understanding of marketing and business development, as well as key skills to help you become successful a leader in the global business arena.
With a total of 5.44 billion people using mobile phones in early 2023, equating to 68% of the global population (Digital 2023 Global Overview Report), strategic marketing for the digital world has become more important now than ever.
On this programme you will develop valuable marketing knowledge in areas such as strategy management, global marketing, and digital communications, combined with key transferable skills to help you become career-ready and achieve your goals. You will learn how to conceive, design and implement a substantial research project, enhancing lifelong learning skills for your professional development and future career.
The Advanced Practice option is perfect to gain valuable workplace environment experience and kickstart your career.
•Learn how to improve entrepreneurial marketing and business practice by understanding how to apply knowledge to complex business issues.
•Explore digital communications and the ways in which SMEs approach marketing in a digital world.
•Understand how to make the most of marketing opportunities through an innovation-focused approach.
•Develop marketing analytics skills and boost your awareness of sustainability marketing.
•Build practical knowledge with applied projects to prepare you for employment.
Advanced Practice
After completing your postgraduate modules, you will undertake a 15-week long internship, or applied consulting project, working with a real organisation on a live business problem.
•Gain experience of a workplace environment and ‘real world’ issues
Get career-ready by putting your learning into practice.
Applicants must hold at least: A 2:2 (second class) honours degree or International equivalent, in any discipline. In exceptional circumstances, if you do not meet the entry requirements above but have substantial and significant experiential learning, you may be able to apply as a non-standard applicant.
Students living in
Domestic
£10,250 per year
Students from Domestic
This is the fee you pay if the University is in the same country that you live in (England, Scotland, Wales, Northern Ireland)
£18,000 per year
Students from EU
The amount you'll pay if you come to study here from somewhere in the EU.
£18,000 per year
Students from International
The amount you'll pay if you come to study here from a country outside the EU.
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