Overview

Our intensive, one-year MSc Management with a specialism in Digitalisation and Big Data is for graduates from a wide range of subject backgrounds. It is not necessary to have any prior academic or practical experience in business or management. This programme is for students who aspire to management-level digital roles within their chosen industry. Our MSc Management pathways provide an introduction to management followed by a detailed exploration of a specific area of management theory and practice, in this case digitalisation and big data. This programme attracts students from around the globe and you will be part of a cohort with a wide variety of backgrounds and interests. Within this MSc pathway, you will develop an in-depth understanding of the digital environments of today's organisations. You will critically evaluate areas including digital business models, big data, data analysis, online services, the implementation of digital applications, and ethics. We aim to guide, teach and develop analytical and confident critical thinkers. You will gain insight into the nature of management and digital business and will be armed with the knowledge to apply management theory to practice. Group work and presentations, often based on industry case studies, allow practical application of theory and develop the teamwork and communication skills expected in today's workplace. Bristol is an entrepreneurial city and home to SETSquared, the world's top university business incubator (UBI Global). You will be taught by leading academics whose research tackles the global societal issues facing modern management. 88% of our business and management research is rated as 'world-leading' or 'internationally excellent' (REF 2021), reflecting its impact in shaping policy and practice.