Gain the digital expertise required to succeed within a national or international company with this specialist degree. As a digital marketing professional, you’ll help companies reach prospective customers across the world, using online channels to promote their products and services. Enhance your digital mindset and gain fundamental marketing skills applicable to a wide range of senior roles with our MSc Global Digital Marketing. Throughout this course, you’ll develop an understanding of consumer behaviour and implement your expertise within effective marketing strategies. With a focus on contemporary marketing platforms, you’ll learn how to harness a range of digital channels to lead successful campaigns. 10% Course Scholarship available for the January 2026 intake. Students residing in Africa can also enjoy a 20% scholarship for the January 2026 intake of all eligible undergraduate and postgraduate courses.