Curious about studying MSc Digital Campaigning and Content Creationat Queen Margaret University, Edinburgh? We've gathered all the key details—entry requirements, modules, fees, and more. Hear from real students by checking out reviews, or take the next step by booking an open day to explore it for yourself.
MSc - Master of Science
Queen Margaret University
Part Time
Sep 2026
2 Year
Great digital content has one primary quality; it makes us pause and want to look, to hear the message, to discover what happens next. Can the creation of such compelling material be a happy blend of good fortune and good timing? No, there is a method, and it can be mastered using skills learned on this practically-focused course. By understanding the language of film you will learn how to improve content. Along with campaign strategy, you will learn engaging visual storytelling techniques (such as mise-en-scene, continuity and montage) that are essential for effective short documentaries, adverts or dramas. You will also learn key news-media production skills, such as interviewing, managing, producing, directing, recording and editing short newsworthy films and podcasts. You will learn the basics of design to create engaging social media content and refine written communication to produce informative thought-leadership articles and blogs.
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