Artificial intelligence (AI) has already made a significant impact upon our society and it continues to permeate every sector of our lives at an incredibly fast pace. We will soon cohabit with AI. We will be continuously surrounded by intelligent media in extended reality spaces and will employ AI in creative expression itself. This pioneering Masters will get you ready for this imminent future and place you on a path for an exciting career. You'll combine creativity and technical expertise, becoming equipped with the fundamental knowledge and skills around AI, with a focus on machine learning and artificial neural networks. Working on case studies and with experts in the field, you'll apply them to understand and resolve practical problems. You'll explore how to deal with societal and ethical implications of AI, for example around issues of copyright, privacy and fakes. You'll draw on your own creativity to identify opportunities for industry and drive forward the discovery and application of novel AI tools. This degree will motivate, inspire and enrich your understanding of this rapidly growing field and the creative opportunities which AI offers. You will be based primarily in the School of Arts and Creative Technologies, with some teaching elsewhere on Campus East and Campus West.