Curious about studying MBA Master of Business Administration Business Analyticsat University of East London? We've gathered all the key details—entry requirements, modules, fees, and more. Hear from real students by checking out reviews, or take the next step by booking an open day to explore it for yourself.
MBA - Master of Business Administration
Docklands Campus.
Full Time
Sep 2027
1 Year
Our MBA (Business Analytics) is a dynamic, contemporary, and practical course designed to produce data-driven business leaders of the future. The Industry 4.0 revolution is creating a transformational and competitive business scenario that is full of challenges that demand effective solutions.As a professional in the business industry, MBA graduates ought to be aware of the crucial role that business analytics - the strategic analysis of data to make the best decisions - play, with regard optimising processes and creating competitive advantages. This pathway will help you develop competencies and abilities in the field of Data Science (DS) applicable to the business industry. Learn how to analyse data to derive Business Intelligence (BI) and use Business Analytics (BA) to drive effective decisions and successful future outcomes.You'll develop competencies and abilities in the field of data science applied by the business industry. Learn to distinguish the internal and external sources of Big Data and strategic information required to modelling organisational performance. Determine the best analytic tools and practices to be used in specific scenarios such as learning machines, statistical learning, mining, social media analysis, Internet of Things, cloud, and simulation. Design prescriptive organisational models and solutions using inferential statistics and informatics software such as R and Python.You are able to move from full-time to part-time study and vice-versa to accommodate any external factors such as financial constraints or domestic commitments. Many of our students make use of this flexibility and this may impact the overall duration of their study period.The business magazine, Forbes, has calculated that successful MBA graduates pay back the cost of their qualifications within four to five years on average - with lifetime earnings greatly enhanced thanks to the qualification.Studying for your MBA with us should enhance your employability and earning power and develop your ability to approach business problems in a strategic manner. As part of the course, you'll study a specialised 'Professional Development' module that is specifically designed to help you boost your career prospects and make the most of your MBA in the employment market.
The aim of this module is to enable you to conduct a live applied project that should address a business problem. This could include a work-based project or a case study or other empirical research that will demonstrate understanding of applied research and the relationship between Business Analytics Theory and its practical implication in real life.
The module aims to develop personal and professional skills that enhance employability and career opportunities. On the other hand, the module aims to develop your understanding and skills in people management and leadership. You will learn some key theories that underpin the latest thinking in the knowledge and skills of being an outstanding leader and manager, regardless of sector (private, public, or non-profit sector).
In this module will enable you to explore the process of creating, evaluating and developing strategy and operations. You will be introduced to the challenges and practices associated with becoming strategic leaders and how organisations manage their operations.
This module is designed to introduce you to contemporary principles and practices in marketing, in a customer-focused and market-oriented organisation. Relationship marketing is the recent marketing approach that develops around the buying and consumption experience. As such the module aims to develop your in depth understanding of the strategic role of marketing in business, and its impact on the market and society in the digital age.
This module provides the opportunity for you to demonstrate the ability to diagnose and investigate a live, complex business issue from a variety of perspectives, to locate the work within the body of contemporary knowledge, to collect and analyse data, to derive supportable conclusions and to make practical and actionable recommendations for change, improvement or enhancement of current practice.
In this module, you will develop competences and abilities in the field of Data Science (DS) applicable in the business industry. You will learn how to analyse data to derive Business Intelligence (BI) and how to use Business Analytics (BA) to drive effective decisions and successful future outcomes. Two of the main components that make up Business Analytics include an effective management of data and statistical methods and informatic packages. This module will help you develop understanding of the theoretical and practical competences to be able to produce and manage strategic data in a business context as well as the application of statistics methods supported by computer tools to extract the value of the data and generate prescriptive business scenarios that guarantee the success of a company.
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