Master of Business Administration (Advertising and Brand Management)
University of Hertfordshire
Student rating
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( 4.0) View reviews

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Qualification

MBA - Master of Business Administration

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Location

University of Hertfordshire

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Full Time

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Start date

JAN-25

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Duration

1 year

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Qualification

MBA - Master of Business Administration

Location

University of Hertfordshire

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Full Time

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SEP-25

Duration

1 year

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Qualification

MBA - Master of Business Administration

Location

University of Hertfordshire

Study mode

Full Time

Start date

JAN-25

Duration

1 year

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Marketing
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Course info

About the courseThe Master of Business Administration program will equip you with a critical understanding of business and management essentials, covering areas such as people management, strategic marketing, and financial proficiency. You’ll develop strategic leadership skills crucial for success in the professional world, and the ability to assess organisational strategic positioning.In our Masters of Business Administration (Advertising and Brand Management) programme, you’ll gain a ...Read more

About the course

The Master of Business Administration program will equip you with a critical understanding of business and management essentials, covering areas such as people management, strategic marketing, and financial proficiency. You’ll develop strategic leadership skills crucial for success in the professional world, and the ability to assess organisational strategic positioning.

In our Masters of Business Administration (Advertising and Brand Management) programme, you’ll gain a comprehensive understanding of advertising and brand management and their critical role in the business landscape. You’ll explore the intricacies of advertising planning and brand leadership within modern contexts, exploring theoretical perspectives on strategic brand stewardship and advertising campaign management, aiming to identify and capitalise on market opportunities.

As a Hertfordshire MBA student, you’ll be supported by first-class facilities, including our virtual learning environment, StudyNet, which provides access to other students, lecture notes and over 100,000 e-books and e-journals.

Additionally, you’ll benefit from teaching and supervision by our expert research-active staff, several of whom are world leaders in their field and act as consultants with leading organisations such as Roche, Camelot and BDO Hayward.

Careers

We’ve embedded career development into every part of our MBA. The programme provides cutting-edge theory-based learning, delivered through real business problems. You’ll also benefit from guest lectures networking opportunities delivered by business practitioners and MBA Alumni.

You’ll also have access to our career coach; boost your career with sessions on topics including personal branding, personal impact, and difficult conversations. Our Business School careers team will invite you to join our vibrant alumni network and attend regular career-focused events.

During your MBA, you’ll be involved in a Young Enterprise (YE) Start-up Programme, distinct from a traditional work placement. You’ll participate in a live ‘business incubator’, establishing and managing your own business or social enterprise, from the company name and defining your product or service, to mastering the finances.

Key stats

WUSCA ranking:
WUSCA student ranking
These are the 2024 rankings, based on ratings given by past and current students.
46/101
CUG Subject Ranking
CUG Subject Ranking
Source: Complete University Guide 2025
53rd
CUG Ranking
CUG Ranking
Source: Complete University Guide 2025
84th
What students say
L
Lidia
11 Feb 24

I'm on the smaller De Havilland campus, so my opinion is mostly based on being in that location compared to College Lane. There's a few shops around the university, but it's..Read more

C
Curtis
24 Feb 23

The best aspect about my uni experience is that you get the chance to meet different people from different countries and that helps you to learn other ways and enrich in your way..Read more

Entry requirements

An honours degree (at least 2:2 or equivalent) in any discipline, a degree equivalent professional qualification or appropriate work experience. GCSE English language grade A-C

Tuition fees

Students living in

Domestic

£16,950 per year

This information is updated by IDP Connect, or in some cases the institution directly.
Please note: The fees might vary so please make sure you contact the institution for up to date information.

Students from Domestic

This is the fee you pay if the University is in the same country that you live in (England, Scotland, Wales, Northern Ireland)

This is the fee you pay if the University is in the same country that you live in (England, Scotland, Wales, Northern Ireland)

£18,800 per year

This information is updated by IDP Connect, or in some cases the institution directly.
Please note: The fees might vary so please make sure you contact the institution for up to date information.

Students from EU

The amount you'll pay if you come to study here from somewhere in the EU.

The amount you'll pay if you come to study here from somewhere in the EU.

£18,800 per year

This information is updated by IDP Connect, or in some cases the institution directly.
Please note: The fees might vary so please make sure you contact the institution for up to date information.

Students from International

The amount you'll pay if you come to study here from a country outside the EU.

The amount you'll pay if you come to study here from a country outside the EU.

IDP Connect

Latest reviews

Latest Advertising reviews

Advertising
Advertising
Brand Management
L
Lidia
11 Feb 24
Advertising and Digital Marketing BA (Hons)
I'm on the smaller De Havilland campus, so my opinion is mostly based on being in that location compared to College Lane. There's a few shops around the university, but it's...
Read more
C
Curtis
24 Feb 23
Advertising and Digital Marketing BA (Hons)
The best aspect about my uni experience is that you get the chance to meet different people from different countries and that helps you to learn other ways and enrich in your way...
Read more
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How Advertising students rated:

Student rating
( 3.2) 5 reviews
5 star
0%
4 stars
40%
3 stars
40%
2 stars
20%
1 star
0%

How all students rated:

Student rating
( 4.0) 1,597 reviews
5 star
31%
4 stars
47%
3 stars
18%
2 stars
3%
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1%
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Uni info

University of Hertfordshire
University of Hertfordshire , Hatfield

The University of Hertfordshire offers a huge variety of postgraduate courses across 19 subject areas, from creative arts to...

Student rating
( 4.0) View reviews
CUG ranking
84th
University of Hertfordshire
College Lane Hatfield Hertfordshire AL10 9AB United Kingdom
Nearest train station: Hatfield   0.9 miles away

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