Curious about studying Marketingat Aston University, Birmingham? We've gathered all the key details—entry requirements, modules, fees, and more. Hear from real students by checking out reviews, or take the next step by booking an open day to explore it for yourself.
Bachelor of Science (with Honours) - BSc (Hons)
Main Site
Sandwich
Sep 2026
4 Year
In today’s fast paced business world, marketing is essential to overcoming significant challenges. This includes maintaining a competitive advantage, meeting customer needs that are always changing, and shaping how organisations plan their future. Our BSc (Hons) Marketing degree is closely connected to real-world industry through our experienced academics who have worked in this field. This means that you will learn from professionals who have been where you want to go. This degree will give you the opportunity to grasp the main ideas of marketing theory and gain practical skills which will empower you to use these concepts in innovative and exciting ways in the real world. We all know that taking a placement year will boost your employability – it’s what makes Aston University graduates some of the most employable in the country. It’s for this reason that we encourage every student to take one. The placement year gives you the chance to put theory into practice, gain relevant work experience, and develop professional and transferable skills.The placement year is compulsory for BSc (Hons) Marketing students. International students can request permission to opt out of the placement year, but we strongly recommend that it is completed where possible.