COURSE OVERVIEW

• Join an exciting media course focused on understanding the challenges of managing social media
• Learn from widely published academic experts and experienced industry practitioners
• Gain a vital mix of theoretical and practical management skills and build a portfolio to showcase your work to prospective employers
• Develop as a critical thinker and master the art of how to communicate effectively and creatively
• Access outstanding industry-standard facilities in our Multimedia Centre, including two HD TV studios with green screens, a newsroom, sound studios and a computerised radio studio

Our dynamic Masters course in Social Media Management offers a combination of practical management skills and theoretical knowledge to prepare you for an exciting career in the dynamic world of social media.

As a new postgraduate provision, the course prepares you to become a management professional, who can navigate the rapidly evolving social media world, at national and international levels. Our approach combines cutting-edge theories with contemporary case studies of real-life situations from across the globe.

We will equip you with a wide range of key social media management skills to thrive in a complex and evolving media landscape and support you to become a leader in business, culture, and entrepreneurship.

You will acquire critical thinking, analysis, research, planning and management techniques which can be used in a range of sectors and contexts beyond the traditional media industries. In developing a deep understanding of historical debates and present issues, you will be in a strong position to face any challenge your future may bring in a wide range of industrial and cultural sectors.