MA Fashion Business and Marketing will enable you to learn and test the fundamentals of strategic promotion and sales. This course provides the opportunity to create a live business plan, and you will be supported in the development and launch of that business idea.

This course will guide you to become an ethical leader in fashion business and marketing. You will learn how to become agile and adept in meeting the needs of consumers whilst championing sustainability.

Studying within an award-winning fashion department, including commendation at London Graduate Fashion Week and presentations of student work in Paris and New York.

You will benefit from specialists in fashion and business. Manchester, Salford, and the wider north-west provide a vibrant commercial fashion environment in which to learn and apply essential skills and knowledge.

You will:

learn essential business and marketing skills

introduced to the contemporary fashion industry and gain an understanding of commercial fashion practices internationally and within the UK

have the opportunity to develop your own business or start-up enterprise

ALL ABOUTTHE COURSE

MA Fashion Business and Marketing is a collaboration between the School of Arts, Media and Creative Technology and Salford Business School.

The course is vocationally focused and will develop your entrepreneurial skills from development to the launch of an actual independent business venture.

You will focus on the ways in which new business models create innovative approaches to circular supply chains, and how businesses explore innovative approaches to advertising and promotion.

You will be introduced to industry models including B2C, B2B, export and wholesale. You will engage with the essentials of funding for start-ups and will be guided on key areas of business and law.

This course aims to create innovative leaders in either business or marketing. You will benefit from studying within a region that is home to a range of contemporary fashion brands.