International Business Management MSc

London South Bank University

An independent research project which draws upon the students? skills and knowledge gained thus far enabling application of learning to a scenario resulting in added value to an organisation and creating real world impact.

The module focuses on the rapidly changing world around us, it is imperative that students are able to think creatively, problem solve and create advantage for themselves (be entrepreneurial) and for the businesses they may work for (be intrapreneurial). The module encourages students to question what they see and experience around them with an aim to enhance their creativity and to discover new and improved ways of doing things.

This module introduces students to the research process, the mindset of the researcher and in particular to the idea of creativity in research and what it means to be a ?creative researcher?. In this module, students will identify potential topics for their practice-based dissertation and explore these with the aid of creative thinking techniques. In this way their research ideas can be refined and expressed in terms of clear research questions and objectives making use of the relevant literature and theoretical concepts.

The module aims to provide the knowledge and skills needed to critically analyse information contained in companies? reports and accounts, and apply the principles of financial management to make value-maximising decisions in the pursuit of business goals. Course members will learn to critically appraise capital investment projects, and understand the elements of business, financial and exchange risk in the range of financial strategies available to a company. In addition, participants will learn about the various sources of raising capital for the business and appreciate the importance of broader issues in financial strategy and international financial management.

Understanding international marketing concepts and developing international marketing skills are essential for the success of organisations operating in increasingly global, challenging and changing markets. This module develops an understanding of the fundamentals of marketing and provides an overview of the macro-environment of international business and economic development. This lays the basis for an appreciation of strategic international marketing challenges including the use of big data, digital analytics, and global supply chain management. The course provides a strategic overview of international marketing issues, integrating theory and practice across a wide range of international business contexts.

This module aims to give students insight into the roots of competitive advantage, and how international organisations can develop strategies that establish and sustain it, acting ethically and responsibly. Students will appreciate the challenges of managing complexities in diverse, internationally operating businesses. They will develop an understanding of the key role of innovation, and the ways in which organisations can stimulate it and capture value from it.

With its focus on organisational behaviour in an intercultural work context this modules provides students with an understating of global leadership, culture, and a practical focus on methods for managing virtual teams. In a globalised and digital economy everyone comes in contact and works with people from very different cultural backgrounds, whether it is employees, clients, or collaboration partners. Digital modes of working make it possible even for small businesses or individuals to work with partners and in markets across the globe.

Focusing on the nature, approaches, methods, tools and techniques of research this module provides student with research skills within relevant disciplines from the business environment.