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MSc - Master of Science
De Montfort University
Full Time
SEP-25
1 year
Select a course option
MSc - Master of Science
De Montfort University
Full Time
SEP-25
1 year
Select a an exam type
This programme is designed for those seeking an advantage in the competitive international job market, who wish to build a robust and deep understanding of international business and marketing principles, through both practical application and relevant theory. International Business and Marketing programme at DMU offers in-depth knowledge of major functions, and key topics within business and marketing. The programme equips students with academically relevant knowledge and practical skills that are necessary to succeed in the uncertain, increasingly globalised world and enhance employability. Throughout this course, you will learn why and how firms go international, as well as what determines the success and failure of firms in today’s international business environment. You will gain an understanding of international marketing and how it’s affected by companies operating on a multinational level. You will also learn about core concepts, theories, practices of buyer behaviour and branding as well as their application in the international business context.
Applicants will normally hold an undergraduate degree in any subject with a minimum pass of 2:2, or equivalent overseas qualification. Applications from those without formal qualifications but with significant professional experience in business or marketing will be considered individually.
Students living in
Domestic
£10,450 per year
Students from Domestic
This is the fee you pay if the University is in the same country that you live in (England, Scotland, Wales, Northern Ireland)
£17,950 per year
Students from EU
The amount you'll pay if you come to study here from somewhere in the EU.
£17,950 per year
Students from International
The amount you'll pay if you come to study here from a country outside the EU.
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