Prepare to lead in the global creative industries with this forward-thinking Master’s program, designed for the next generation of producers, media managers, and creative professionals. Leveraging the extensive expertise of the StoryFutures team at Royal Holloway University, this program explores groundbreaking immersive technologies and narrative forms across multiple media sectors including theatre, film, TV, and gaming.

Since 2018 StoryFutures developed cutting-edge research & development and training programmes to upskill the UK creative workforce in emerging technologies with world-leading partners and SME’s. This course is the result of that programme.

Course Highlights:

• Innovative Curriculum: Dive into the latest trends in immersive storytelling, from 3D storytelling and interactive experiences to pioneering uses of VR (Virtual Reality), AR (Augmented Reality), and recent AI advancements. Examine real-world applications with case studies like Abba Voyage, Secret Cinema, Pokemon Go, and immersive Van Gogh exhibitions.
• Industry Connections: Collaborate with leading creative figures and engage with a diverse group of tutors in performance, music, and media arts. This hands-on approach not only enhances your practical skills but also enriches your understanding of the industry’s evolving landscape—from content consumption shifts to the impacts on funding and distribution.
• Practical Experience: Through workshops, prototyping exercises, and one-to-one project supervision, learn to craft compelling immersive experiences tailored to meet audience expectations. Develop scalable business strategies to bring innovative immersive projects to market.
• Teaching & Assessment: Benefit from a mix of workshops, lectures, seminars, and group exercises. Assessments include creative exercises, oral presentations, project plans, and a capstone Immersive Storytelling project.

Your future career

Graduates are primed for success in high-profile roles within the creative sectors, with alumni becoming award-winning directors, producers, and more, employed by giants like BBC, Netflix, and Apple TV. Others have leveraged their MA towards research careers, potentially leading to PhDs. Our robust international alumni network opens doors to myriad professional opportunities and support.