The BA (Hons) Fashion Marketing course provides you with the current knowledge and practical skills required for a career in marketing and the lifestyle industries. Along with the creative process associated with maximising profit and value to a community-based initiative or fashion related business, you will identify how local and global brands communicate to their consumers, and deconstruct how and why economic, environmental and societal factors, contribute to brand loyalty, consumer engagement and their values, along with the revenue this generates to our creative industries and government.If you don't meet the entry requirements for a BA, you can study this course as an extended, four-year programme. You'll begin by taking a foundation year which prepares you for a successful transition to the BA degree.We expect our fashion marketing graduates to reap the same sort of success in the business that so many University of East London fashion students have enjoyed.We've seen how having marketing know-how often brings out the entrepreneur in our designers. Some have set up their own businesses.It's a good bet that our dedicated Fashion Marketing course will also prepare graduates to take up careers in related areas such as merchandising, buying, public relations, fashion journalism, campaign management and trend prediction.If you don't meet the entry requirements for a BA, you can study this course as an extended, four-year programme. You'll begin by taking a foundation year which prepares you for a successful transition to the BA degree. This means it will take you four years to complete the course full-time, and eight years to complete the course part-time