Fashion Business and Marketing (with Foundation Year) BA (Hons)
University of Winchester
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( 4.0)

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Different course options
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Qualification

Bachelor of Arts (with Honours) - BA (Hons)

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Location

Main Site

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Study mode

Full Time

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Start date

SEP-25

time
Duration

4 Years

Course info

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Qualification

Bachelor of Arts (with Honours) - BA (Hons)

Location

Main Site

Study mode

Full Time

Start date

SEP-25

Duration

4 Years

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Subjects

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Art & Design
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Marketing
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UCAS Tariff
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Location

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England
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Wales
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Northern Ireland
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Course info

- Learn from a teaching team with fashion industry experience- Guest lectures from industry leading brands - Gain dynamic and cutting-edge skills relevant to the current fashion landscape - In your final year, you have the option to complete a dissertation, undertake a consultancy project or work placement, or launch a start-up- We tend to favour workshop-style sessions over lectures and you will have the opportunity to apply cutting-edge knowledge and skills to real life scenarios. Live ...Read more

- Learn from a teaching team with fashion industry experience- Guest lectures from industry leading brands - Gain dynamic and cutting-edge skills relevant to the current fashion landscape - In your final year, you have the option to complete a dissertation, undertake a consultancy project or work placement, or launch a start-up- We tend to favour workshop-style sessions over lectures and you will have the opportunity to apply cutting-edge knowledge and skills to real life scenarios. Live briefs, simulations, role play and live case studies will be used to recreate workplace conditionsAs part of the Department of Marketing, Design and Immersive Technologies within the University of Winchester Business School, you will focus on fashion business management, fashion marketing and communications and brand innovation. You will gain a comprehensive understanding of the fashion industry, its key components, the marketing strategies employed within it, plus emerging trends, all of which prepare you to become industry experts and thought leaders. Our modules foster a deep appreciation for sustainability and ethical practices within the fashion industry ensuring you are well-prepared to contribute to the growing movement of regenerative fashion and conscious consumption. In recognition of the ever-evolving digital landscape, we place a significant focus on digital marketing and emerging trends in the fashion industry. Navigate the digital world, harnessing its potential for effective marketing and communication strategies, thereby staying ahead in the dynamic fashion landscape. A Foundation Year is the perfect way to boost your academic skills, build your confidence and develop your wider subject knowledge so you can succeed at Winchester. This course offers an extra year of study at the start (Year 0) which leads onto a full degree programme (Years 1, 2 and 3). A Foundation Year is ideal if you are returning to education after a break; haven’t quite achieved the entry qualifications required; are wanting more support during the transition to studying at university; or are unsure about which subject you wish to pursue. In Year 0, you will study a set of modules from across the Faculty of Business and Digital Technologies which are designed to develop your academic and practical skills. This broader focus in your first year introduces you to studying at university level and provides you with a better understanding of  Fashion Business and Marketing and related subjects. You will experience a variety of teaching methods including lectures, discussion-based seminars and independent study. You will also receive support to boost your academic skills to prepare you for the rest of your time at Winchester. Find out more and hear from our Foundation Year students at Foundation YearWith an emphasis on employability, we provide students with real-world experiences and opportunities to connect with industry professionals. Our programme has links with a range of current industry specialists who deliver guest lectures in areas such as fashion buying and trend forecasting, writing for fashion and how to create a successful online campaign and you will have the opportunity to attend occasional field trips as part of your course. A Personal Development Plan (PDP) is embedded into each year of study and will enhance your academic, personal and professional growth. Your PDP will set your agreed goals which could be developing your soft skills such as communication, teamwork and leadership; creating a roadmap to support your career aspirations, for example identifying internships and work experience; or planning out your opportunities for networking. Your PDP ensures you will receive continuous support tailored to your individual needs to enhance both your ac

Key stats

Art & Design
WUSCA ranking:
WUSCA student ranking
These are the 2024 rankings, based on ratings given by past and current students.
84/101
CUG Subject Ranking
CUG Subject Ranking
Source: Complete University Guide 2025
41st
CUG Ranking
CUG Ranking
Source: Complete University Guide 2025
103rd
Marketing
Drop-out rate
Drop-out rate
The percentage of students who didn't finish the course.
Calculated by 100% - (% of students continuing course + % of students completed course)
100 - 88 = 12% Drop-out rate Source: UNISTATS, 2019
12%
Employment rate
Employment rate
The percentage of students in full-time work 6 months after finishing their course.
Source: UNISTATS, 2019
90%
Average salary
Average salary
Source: UNISTATS, 2019
Marketing graduate salary at this uni
£21,000
UK Marketing graduate salary
£22,000

Modules

Modules (Year 1)
Modules (Year 2)
Modules (Year 3)
Module Options
IDP Connect

Entry requirements

Exam type

UCAS Tariff

UCAS Tariff:

48 Grades / Points required

Not currently available, please contact university for up to date information.

Popular A-level subjects

Marketing

Top 5 A-levels taken by students who study this subject at uni.

Media Studies
24%
English Literature
20%
Drama
19%
English Language
17%
Business Studies
17%
HESA

Tuition fees

Students living in

England

£5,760 per year

This information comes from UCAS, or in some cases the institution directly.
Please note: fees do vary so please make sure you contact the institution for up to date information.

Students from England

This is the fee you pay if you live within England. Please note, this fee has been confirmed.

This is the fee you pay if you live within England. Please note, this fee has been confirmed.

£5,760 per year

This information comes from UCAS, or in some cases the institution directly.
Please note: fees do vary so please make sure you contact the institution for up to date information.

Students from Scotland

This is the fee you pay if you live within Scotland. Please note, this fee has been confirmed.

This is the fee you pay if you live within Scotland. Please note, this fee has been confirmed.

£5,760 per year

This information comes from UCAS, or in some cases the institution directly.
Please note: fees do vary so please make sure you contact the institution for up to date information.

Students from Wales

This is the fee you pay if you live within Wales. Please note, this fee has been confirmed.

This is the fee you pay if you live within Wales. Please note, this fee has been confirmed.

£5,760 per year

This information comes from UCAS, or in some cases the institution directly.
Please note: fees do vary so please make sure you contact the institution for up to date information.

Students from Northern Ireland

This is the fee you pay if you live within Northern Ireland. Please note, this fee has been confirmed.

This is the fee you pay if you live within Northern Ireland. Please note, this fee has been confirmed.

£5,760 per year

This information comes from UCAS, or in some cases the institution directly.
Please note: fees do vary so please make sure you contact the institution for up to date information.

Students from Channel Islands

This is the fee you pay if you live within Channel Islands. Please note, this fee has been confirmed.

This is the fee you pay if you live within Channel Islands. Please note, this fee has been confirmed.

UCAS/IDP Connect

Uni info

University of Winchester
University of Winchester , Hampshire

The University of Winchester is a renowned educational institution with a 180-year history of academic excellence....

Student rating
( 4.0) View reviews
CUG ranking
103rd
University of Winchester
Sparkford Road Winchester Hampshire SO22 4NR United Kingdom
Nearest train station: Winchester  0.4 miles away

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