Placing you at the forefront of the big changes facing us today, this programme will provide you with the knowledge and skills required for understanding key transformations in digital media, culture and communication. Our BA Digital Media, Culture and Communication focuses upon the way that digital media are transforming. You will discover the implications these shifts have for communication, culture and society. By looking at these changes as part of the wider shifts in media, culture and communication, this programme will challenge you to understand and respond directly to digital transformations. You will cover a wide range of aspects in digital media, culture and communication. From discovering our personal identities through to the organisations we occupy. You will also explore the environmental and geopolitical futures we imagine, the connections and divisions between people and the impact of artificial intelligence on our decisions, through the way we tell stories, realise ideas or create content.