Digital Marketing (with Foundation Year)
University of Lancashire
Student rating
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( 4.3)

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Qualification

Bachelor of Science (with Honours) - BSc (Hons)

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Location

Preston Campus

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Study mode

Full Time

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Start date

SEP-26

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Duration

4 Years

Course info

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Qualification

Bachelor of Science (with Honours) - BSc (Hons)

Location

Preston Campus

Study mode

Full Time

Start date

SEP-26

Duration

4 Years

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Marketing
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Domestic
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England
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Course info

**Course Overview**Our BSc (Hons) Digital Marketing (with Foundation Year) course has been designed with industry experts to give you skills, insight and hands-on experience in the digital marketing sector.Our course is accredited by the Chartered Institute for Marketing, giving you access to networking opportunities, resources and student membership. Alongside this you will gain certifications from the Institute of Data and Marketing. This means you will graduate with academic and professional ...Read more


Course Overview

Our BSc (Hons) Digital Marketing (with Foundation Year) course has been designed with industry experts to give you skills, insight and hands-on experience in the digital marketing sector.Our course is accredited by the Chartered Institute for Marketing, giving you access to networking opportunities, resources and student membership. Alongside this you will gain certifications from the Institute of Data and Marketing. This means you will graduate with academic and professional recognition, enhancing your career prospects at no additional cost.This course blends strategic insight with digital marketing expertise, preparing you to succeed in a fast-paced, data-driven environment. You'll learn about topics like consumer behaviour, campaign strategy, digital platforms and performance analysis. You will apply your knowledge to contemporary marketing challenges, using business scenarios and industry tools. This will give you a foundation in both theory and real-world application.You’ll look at emerging technologies, Search Engine Optimisation (SEO), social media, automation and Artificial Intelligence (AI). You’ll develop essential skills in communication, creativity. You'll also learn how to make data-informed decisions, equipping you to lead impactful digital campaigns.You’ll apply your learning through live projects, real-world business challenges and hands-on experience. This will prepare you to lead with confidence.You’ll take part in an assessment centre experience to prepare you for the job market. You can also earn micro-credentials from Microsoft, Google and LinkedIn, enhancing your CV.


Why study with us

- Our course is accredited by the Chartered Institute for Marketing, which gives you access to student membership, marketing resources and networking opportunities.- You will gain certifications from the Institute of Data and Marketing, meaning you will graduate with academic and professional recognition.- Earn digital marketing certificates from Microsoft, Google and LinkedIn in areas of interest.


What you'll do

- Apply skills in digital marketing, strategy and leadership through live projects, business challenges and hands-on experiences.  - You will learn about the latest areas of digital marketing, including data-informed decision making, SEO, social media, automation and AI.- You’ll have the chance to work for businesses in the UK and across the world on placements and internships.


Future Careers

This degree opens doors to a wide range of digital marketing roles. You’ll graduate with creative and analytical skills, giving you a professional presence that helps you stand out.Career paths include:- Digital marketing strategist- SEO analyst- PPC specialist- Social media manager- Marketing analyst- Content creator- E-commerce marketer- Influencer or partnership manager- Automation lead- CRM and performance marketing specialist- Digital advertising executive- Freelance consultant- Entrepreneur or brand founderYou will also benefit from career coaching, employer networking and an optional placement year. You'll benefit from feedback throughout the course to help you develop and improve.

Key stats

  UCAS
WUSCA ranking:
WUSCA student ranking
These are the 2025 rankings, based on ratings given by past and current students.
51/279
CUG Subject Ranking
CUG Subject Ranking
Source: Complete University Guide 2026
54th
CUG Ranking
CUG Ranking
Source: Complete University Guide 2026
86th

Tuition fees

Students living in

Domestic

£5,760 per year

This information comes from UCAS, or in some cases the institution directly.
Please note: fees do vary so please make sure you contact the institution for up to date information.

Students from Domestic

This is the fee you pay if you live within Domestic. Please note, this fee has been confirmed.

This is the fee you pay if you live within Domestic. Please note, this fee has been confirmed.

£5,760 per year

This information comes from UCAS, or in some cases the institution directly.
Please note: fees do vary so please make sure you contact the institution for up to date information.

Students from England

This is the fee you pay if you live within England. Please note, this fee has been confirmed.

This is the fee you pay if you live within England. Please note, this fee has been confirmed.

£5,760 per year

This information comes from UCAS, or in some cases the institution directly.
Please note: fees do vary so please make sure you contact the institution for up to date information.

Students from Scotland

This is the fee you pay if you live within Scotland. Please note, this fee has been confirmed.

This is the fee you pay if you live within Scotland. Please note, this fee has been confirmed.

£5,760 per year

This information comes from UCAS, or in some cases the institution directly.
Please note: fees do vary so please make sure you contact the institution for up to date information.

Students from Wales

This is the fee you pay if you live within Wales. Please note, this fee has been confirmed.

This is the fee you pay if you live within Wales. Please note, this fee has been confirmed.

£5,760 per year

This information comes from UCAS, or in some cases the institution directly.
Please note: fees do vary so please make sure you contact the institution for up to date information.

Students from Northern Ireland

This is the fee you pay if you live within Northern Ireland. Please note, this fee has been confirmed.

This is the fee you pay if you live within Northern Ireland. Please note, this fee has been confirmed.

£5,760 per year

This information comes from UCAS, or in some cases the institution directly.
Please note: fees do vary so please make sure you contact the institution for up to date information.

Students from Channel Islands

This is the fee you pay if you live within Channel Islands. Please note, this fee has been confirmed.

This is the fee you pay if you live within Channel Islands. Please note, this fee has been confirmed.

UCAS/IDP Connect

Uni info

University of Lancashire
University of Lancashire , Preston

The University of Lancashire is an international university that offers students progressive, modern learning pathways....

Student rating
( 4.3) View reviews
CUG ranking
86th
University of Lancashire
University of Lancashire Preston Lancashire PR1 2HE United Kingdom
Nearest train station: Preston   0.2 miles away

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