Curious about studying Digital Marketing MScat Loughborough University? We've gathered all the key details—entry requirements, modules, fees, and more. Hear from real students by checking out reviews, or take the next step by booking an open day to explore it for yourself.
MSc - Master of Science
Loughborough University London
Full Time
Sep 2026
1 Year
Join MSc Digital Marketing to set yourself up with the versatile toolkit and up-to-date set of skills and knowledge you need. Understanding all the different components that contribute to effective marketing today is fundamental to anyone looking to build a successful career in digital marketing.This hugely popular master’s at our London campus spans everything from strategic planning and marketing generally, to media management and the latest digital tools, like AI and the metaverse.
The aims of this module are to familiarise students to techniques of understanding and engaging consumers/customers through emerging digital technologies and how the knowledge about the customers can be used to make better marketing decisions.
The aims of this module are to familiarise students to the importance and practices of market research and analysis and equip them with skills to design, perform and present effective and creative market research projects powered by modern digital technologies.
The aims of this module are to give the student the opportunity to study a subject, business problem or research question in depth and to research the issues surrounding the subject or background to the problem.
The aims of this module are to: Equip students with the necessary academic insights about how organisations (firms) design and position their products in the market, Introduce students to a systematic way of thinking about developing marketing strategies, Familiarise students with current advanced practices in marketing strategy, Help students develop their analytical and problem-solving skills in marketing.
4.5
Winner: Facilities
