Our MSc Digital Marketing Management Masters is delivered by Strathclyde Business Schools Department of Marketing. One of the first Marketing Departments established in the UK, with more than fifty years of internationally leading research, innovation and impact and global impact. Core to the programme is its industry relevance and responsiveness, as well as academic thinking, theories and cutting-edge marketing and management practice.

Key features of the course include:

a teaching team with extensive research and knowledge in digital marketing and fast-growing capability and engagement in digital transformation
high industry engagement, including hands-on experiences with digital and emerging media
a capstone Digital Transformative Project, working with local businesses through our Digital Marketing Clinic to plan and develop solutions for a digital marketing challenge
Our MSc Digital Marketing Management students come from a diverse range of backgrounds, which enhances the learning experience. You'll have the opportunity to study alongside students from other postgraduate programmes, embracing a spectrum of perspectives into the classroom.
Accreditation: AACSB, EQUIS & AMBA
Course content: The programme will provide you with a comprehensive understanding of digital technologies and their application for business purposes.
Careers:
MSc Digital Marketing Management is an exceptional choice for career progression. As a student you'll have access to a dedicated careers specialist, employability seminars, interview support and CV compilation. The Department works closely with the University Careers Service to ensure the programme is taught with an employers perspective in mind. Advanced classes and skills-based learning are intended to promote upskilling and professional development necessary to operate across diverse, global markets.