Keele's MA in Creative and Cultural Industries covers the key theories and debates around creative practice, production and consumption, and provides the opportunity to apply your knowledge in industry. Our programme examines the core skills required to fill the gaps in a growing sector, across creative industries that are at the forefront of society. Build expertise and an understanding of specialist areas such as music, media, film and games. Explore the contemporary challenges impacting the sector from diversity and inclusion to sustainability, with insights into real-world scenarios. Whether you wish to take on leadership roles, excel as a creative practitioner or pursue further research through PhD study, this MA will help to prepare you for your next steps in your career.

Join a growing sector to understand the evolving changes across culture, society, and technology, ready to apply your learning in industry. Our programme enables you to build valuable skills that are high in demand and can be applied to various creative and cultural roles. Become equipped with academic attributes including independent research, data analysis and evidence evaluation to support your employment prospects and next steps in your career.

Keele's Creative and Cultural Industries MA offers a comprehensive understanding of theory and practice relevant to various areas in the field, including performing arts, museums, galleries, music, film and games. Youll draw from various disciplinary approaches, including cultural history, sociology, media and screen studies, management, and cultural policy, to explore the structure and futures of the creative and cultural industries, regionally, nationally, and globally.

With a foundation in theory and practice, you will be able to apply your learning to real-world scenarios to demonstrate your knowledge and expertise. As a Master's student, you will become equipped with academic and professional attributes including project management skills, research ethics and reflective practice. Engage with issues and debates such as, the value of culture, sustainability and diversity, inclusion, and representation in the arts. With insights into current issues, you will be ready to implement your understanding into your own practice and career.

From taught modules, to work-based learning opportunities, you will engage with guest lectures, placements, and supervised project work, enabling you to gain insights and a critical understanding of specific areas within the creative and cultural industries. These experiences will help to support and enhance your employment through the exploration of various elements across industries, building key skills aligned to practices of your interest.

Your career

On this course, you will explore cultural innovation, value, and power in a fast-changing digital world. You will gain an understanding of how business, technology, and policy are redefining cultural and creative practices today and the professional skills needed by cultural and creative organisations in the private and public sectors, and by regional and national government.

With these expertise, you will be prepared to embark on an exciting career across various industries as a creative practitioner/professional.

Having an MA in Creative and Cultural Industries, you can explore the following roles/careers:

Music

Filmmaking

Photography

Writing

Publishing/Journalism

Community Arts

Heritage

Research

Marketing

Business