Study the art of connecting with audiences and meeting business needs with a BA(Hons) Content Creation & Digital Marketing degree.

What you can expect from your Content Creation degree

These days, having a sleek and consistent online presence is the best way to reach audiences and boost brand engagement. Opportunities have exploded in the digital marketing space in recent years, meaning there’s never been a better time to study content marketing at SAE.

If you’re keen to start a career in content creation or social media marketing, SAE’s BA (Hons) Content Creation and Online Marketing degree will teach you everything you need to know to get started. Taught as both a 2-year accelerated and traditional 3-year degree across all campuses, you’ll learn essential technical and theoretical marketing skills across this content marketing degree, so you can succeed as a content writer, brand manager or social media influencer.

At SAE, you’ll learn essential technical and theoretical marketing skills across this content marketing degree, so you can succeed as a content writer, brand manager or social media influencer. You’ll get comfortable using industry-standard software to create your content, including Adobe Premiere Pro, Adobe Photoshop, and Pro Tools. Across the course, you’ll experience the workflow involved in building a visual brand, from composing and editing to publishing digital content. You’ll also have access to SAE’s excellent facilities to help bring your creative ideas to life, such as podcast studios, green screens, post-production suites, and high-tech Mac labs.

Create your own course

As you take your marketing to the next level, you’ll learn practical skills like website search engine optimisation (SEO), digital image editing and video production. Both individually and in small creative teams with your fellow content creation degree students, you’ll create a large portfolio of creative work which will include websites, photography, podcasts, videos and more. You’ll also collaborate creatively with students from other SAE disciplines, producing engaging audio–video content, honing your interview and post-production techniques, and working with real-life businesses to develop online strategies and campaigns.

You’ll collaborate with them to structure your Major Project – an in-depth study of your chosen area of interest, planned and realised towards the end of your studies.

What you'll learn

At the end of your Content Creation degree you will:

Learn skills in storytelling, journalism, podcasting, interviewing, branding, photography, video editing and more.

Develop your writing and communication skills and unleash your creative potential.

Confidently operate the latest marketing industry software, including Adobe Photoshop, Adobe Premiere Pro, Pro Tools, Canva, and Figma.

Gain entrepreneurial and business skills to take into your marketing career.

Combine hands-on immersive training with academic learning for holistic education from day one.

Collaborate creatively with SAE students from other courses, such as film-makers, designers, animators, game developers, and producers.

Build an impressive network of connections across the wider creative industries.

Develop a significant portfolio of work to present to industry.

Graduate career ready with practical employment skills gained through strong marketing industry links.

Marketing degree start dates available in January and September.

Career Outcomes

What Jobs will this course lead to?

Content Creator

Content Editor

Digital Marketing Professional

Social Media Manager

Web Writer

Interviewer

Copywriter

Social Media Influencer

Brand Manager

UX Designer