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Bachelor of Science (with Honours) - BSc (Hons)
Main Site
Full Time
OCT-25
4 Years
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Bachelor of Science (with Honours) - BSc (Hons)
Main Site
Full Time
OCT-25
4 Years
This BSc Consumer Behaviour and Marketing with Foundation course enables you to develop core academic skills and understand how consumers think, and how this is essential to marketing and the formulation of policy.The foundation year will provide you with the skills and knowledge to succeed at university. You’ll develop core skills in academic study, writing and research.Your subject-specific studies will focus on basic principles in:- mathematics- business management- economics- psychology.- After successful completion of your foundation year, you'll progress onto our three-year BSc Consumer Behaviour and Marketing degree, which was one of the first of its kind in the UK, bringing together the disciplines of consumer behaviour, business and marketing, applied psychology and applied economics. You will be taught by specialists, including strong collaborations with staff from Henley Business School.In the final year, you will have the option of completing a marketing consultancy project linked to a live organisation, or an applied independent research project in an area that you're passionate about. Recent projects have explored consumer behaviour and marketing in relation to brands, globalisation, sport, viral advertising, gender, binge drinking, computer games, cosmetics, fashion, product placement, technology and food.This course is recognised by the Chartered Institute of Marketing (CIM) as an Accredited Degree, enabling graduates to receive exemptions from all but one module of the Certificate in Professional Marketing or Certificate in Professional Digital Marketing qualification, or exemptions from all but two CIM modules for the Diploma in Professional Marketing qualification or Diploma in Professional Digital Marketing.For more information, please visit the programme page: https://www.reading.ac.uk/ready-to-study/study/subject-area/foundation-programmes-ug/bsc-consumer-behaviour-and-marketing-with-foundation
Exam type
A levelA level:
CCD Grades / Points required
Scottish Higher:
BBCCC Grades / Points required
Access to HE Diploma:
M:36,P:9 Grades / Points required
Extended Project:
B Grades / Points required
Pearson BTEC Level 3 National Extended Diploma (first teaching from September 2016):
MMM Grades / Points required
T Level:
P Grades / Points required
Not currently available, please contact university for up to date information.
Not currently available, please contact university for up to date information.
Not currently available, please contact university for up to date information.
In recognition of the excellent preparation that the Extended Project Qualification provides to students for University study, we now include achievement in the EPQ as part of a formal offer. Eligible applicants would receive two offers, our usual offer plus an alternative offer of a B in the EPQ and one grade lower in their A level subjects
Not currently available, please contact university for up to date information.
Minimum grade C in the Core Component.
Students living in
England
£9,250 per year
Students from England
This is the fee you pay if you live within England. Please note, this fee has been confirmed.
£9,250 per year
Students from Scotland
This is the fee you pay if you live within Scotland. Please note, this fee has been confirmed.
£9,250 per year
Students from Wales
This is the fee you pay if you live within Wales. Please note, this fee has been confirmed.
£9,250 per year
Students from Northern Ireland
This is the fee you pay if you live within Northern Ireland. Please note, this fee has been confirmed.
£9,250 per year
Students from Channel Islands
This is the fee you pay if you live within Channel Islands. Please note, this fee has been confirmed.
£25,250 per year
Students from EU
This is the fee you pay if you live within the European Union. Please note, this fee has been confirmed.
£25,250 per year
Students from International
£25250 Per year
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