Designed for aspiring entrepreneurs, you will gain the skills to launch your own business or drive innovation within existing companies. Unleash your creativity and learn to spot opportunities, develop creative business solutions, and manage new ventures. With hands-on projects, networking with successful entrepreneurs, and real-world experience, our Business Management with Analytics BA will prepare you to confidently navigate today’s fast-paced business landscape.

Our Business Management with Entrepreneurship degree is for ambitious entrepreneurs who want to create their own ventures, or bring innovation to existing organisations. The curriculum merges fundamental business management principles with entrepreneurship-specific modules, equipping students with the tools to identify opportunities, develop creative business solutions, and manage new ventures successfully.

You will study specialised modules on creativity, innovation, business planning, and venture creation, along with vital entrepreneurial skills like pitching, networking, and negotiation. You will gain both theoretical knowledge and hands-on experience through real-world projects, networking with successful entrepreneurs, and understanding the entrepreneurial landscape.

Graduates from this programme will be well-prepared to launch startups, work in business development, consult on innovation, or take leadership roles in venture capital firms, incubators, and accelerators. Whether launching your own startup or consulting on innovation, this programme will develop the confidence and skill to thrive in today’s fast-evolving business world.

BA (Hons) Business Management with Entrepreneurship is part of our dynamic suite of Business Management degrees, offering you a comprehensive understanding of key business and management principles. All our Business Management programmes share a common first year, where you'll build a strong foundation in core areas such as Marketing, Finance, and Human Resources, while also exploring the wider global business context - covering topics like international economics, politics, and society. You’ll also develop essential skills in data analysis and digital decision-making tools, crucial for today’s tech-driven business world.

This programme offers numerous opportunities to broaden your knowledge and develop a range of transferable skills that are highly valued by employers, enhancing your future career potential. Your critical thinking skills will be sharper, your communication abilities will have improved, you will have gained knowledge about the fundamentals of business and established an entrepreneurial mindset. By enhancing your skills via our Professional and Academic Development Programme, you will grow in confidence and graduate with the intellectual, professional, and personal resources that will allow you to succeed in careers in management, consultancy and entrepreneurship.

Jobs that a graduate of this programme could progress to.

Entrepreneur/Startup Founder

Business Development Manager

Innovation Consultant

Venture Capital Analyst

Product Manager

Franchise Owner/Manager

Corporate Strategy Analyst

Business Adviser

Business Analyst

Business Development Manager

Chartered Management Accountant

Logistics/Supply Chain Manager

Management Consultant

Project Manager

Risk Manager

Sales Executive

Foundation year

Studying a Foundation Year, for whatever reason, offers an alternative route to Keele, and provides a unique opportunity to better prepare for your chosen degree. That extra year of study can improve your academic skills, expand your subject knowledge and, perhaps most importantly, build your confidence.

Duration of study

3 years or 4 years with international, placement o