The BA (Hons) Business Management degree course brings together degree-level education and professional practice and has been co-designed with industry experts to equip you with the practical experience and knowledge you’ll need to thrive in a complex digital landscape.In your first year, you will study core modules to build a solid foundation in key areas of Business Management, in your second and third year, we will offer you optional modules to help you shape your degree around your interests.For students with a particular interest in Digital Marketing, Digital Entrepreneurship, or Digital Innovation, we offer a set of modules (pathway) that will reflect this specialism on your degree certificate.If you do not wish to pursue these specialisms you can choose from the available options to 'build your own’ degree programme and study business in a way that suits you.The BA (Hons) Business Management degrees are dual accredited with the Chartered Management Institute (CMI). This means that by opting to study Business Management, and completing your degree you will also receive a L5 Chartered Manager qualification. Recent studies have shown that graduates from a CMI accredited degree earn 7% more than non-accredited graduates with 72% of graduates agreeing that this gave them a competitive edge in the job market. The Business School’s collaboration with this worldwide, industry renowned body enables us to embed essential skill building into your degree to ensure you are a work-ready graduate.The key element of this degree and is specialised pathways is that you can becoming an expert in a specialist subject such as Marketing or Entrepreneurship but you still carry with you that crucial business acumen needed in industry.Pathway 1 Business Management (Digital Marketing)Pathway 2 Business Management (Digital Entrepreneurship)Pathway 3 Business Management (Digital Innovation)Pathway 4 Business Management (Build your Own)This degree enables you to work within a range of industries, whether major corporates, the public sector, SME’s, charities or start-ups. Graduates have gone on to set up their own businesses through the support of our innovations labs and some have gone on to become account managers, hold senior management and leadership roles in a range of national and international organisations.