Overview
This Business Foundation Year course will introduce you to the world of business with a strong focus on management, business communications and marketing in a global context. This course creates opportunities for you to develop vital business skills and to put theory, both traditional and contemporary, into practice with real-world scenarios as well as preparing you for study at undergraduate level.
Students who pass the course may progress onto any of the following BA (Hons) degree courses: Management & Leadership, Marketing & Public Relations or Tourism & Hospitality Management. Students can also progress on to other business degrees within the University Group.
At CU Coventry, we support our students from year one to employment, with a dedicated, on-site careers team. In addition to proven, traditional methods, students also benefit from invaluable information from experienced entrepreneurs and business professionals.
Why CU Coventry
We offer a style of education which is flexible and designed to fit around your life, allowing you to benefit from a modern, forward-thinking higher education institution, reinforced by the quality and reputation of Coventry University. We aim to provide career-focused courses, wherever possible, coupled with placement opportunities to help prepare you for the world of work. We are dedicated to making higher education accessible and enjoyable to everyone, so we keep our fees low and made it a policy to cover one module at a time, allowing you to become a specialist in each topic before moving onto the next.
How you'll be assessed
The learning outcomes of modules, assignments and projects will be clearly stated. Your work will be marked according to how well you achieve these learning outcomes and your final feedback will refer to each outcome, as well as providing an overall percentage grade.
Assessment methods vary and include, practical class and project performance, written practical reports, project thesis, oral presentations, tutorial tasks and assessments which take place at the end of each six-week block.
Career prospects
If you successfully pass your Foundation Year, you will be guaranteed a place on an Honours Degree course at CU Coventry, subject to meeting specific entrance criteria.
The strength of the course lies in preparing students, who are currently unwilling or unable to follow the more traditional route into the business profession, for progression on to a related degree course within CU or at other institutions.
However, the course is not solely intended for students who wish to pursue a career in business. The knowledge and skills acquired after completing the course are readily transferable onto a range of degree courses, such as: Business Management & Leadership, Marketing & PR, and Tourism & Hospitality Management.