This course will equip you with a broad knowledge and appreciation of issues faced in the world of business. You’ll gain the analytical, technical and interpersonal skills required to understand, analyse and address the challenges faced by today’s companies. The components of this programme offer you a range of core skills in business and management. This includes market economies marketing using digital technologies theoretical and practical characteristics of organisations various business models and frameworks coping with future uncertainty, and managing change. Emphasis on this programme is on globalisation issues generated by multinational enterprises (MNEs). As they account for over fifty percent of global output, a deeper understanding of the commercial power of MNEs will help you position yourself strategically in a competitive job market. This programme will broaden your knowledge of business concepts as you work on real life business issues and live case studies, to develop managerial skills and enhance your career prospects. You will also learn valuable technical skills along the way including numerical methods and how to use statistical software packages such as SPSS and EXCEL, without the need for A level maths or the overseas equivalent. The programme includes a module on Management Enquiry to help you adapt to university study through active learning sessions on topics such as working in groups, report writing and time management. Brunel University is also a Chartered Institute of Management (CIMA) accredited university, which means you will gain exemptions from some of their professional papers if you wish to undertake further study towards being a chartered management accountant after you graduate.