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MA - Master of Arts
Coventry University
Full Time
SEP
1 year
Select a course option
MA - Master of Arts
Coventry (Main Campus)
Full Time
SEP-26
1 Year
MA - Master of Arts
Coventry University
Full Time
SEP
2 years
MA - Master of Arts
Coventry University
Full Time
SEP
1 year
Select a an exam type
In modern business, a powerful and well-managed brand is key to standing out in a crowded marketplace, with many of the world’s most successful companies also boasting successful brands. Upon successful completion, this contemporary course will help to put you on the radar of potential employers, looking for professionals with the skills to lead their brand marketing strategies.The opportunity to take part in a simulated public relations exercise, exploring how to leverage the media to increase the strength of a brand. Develop your understanding of the role that analytics has in the evaluation of the importance and relevance of the brand to the organisation and of brand valuation. Allow you to make brand-related decisions and recommendations through the appraisal of brand position within the marketplace.1 year full-time
Accepted applicants will normally hold an honours undergraduate degree (minimum 2:2) in a relevant academic discipline, such as a marketing or a business management degree. Applicants with a degree in another discipline may be admitted after consideration on a case-by-case basis.
Students living in
Domestic
£11,200 per year
Students from Domestic
This is the fee you pay if the University is in the same country that you live in (England, Scotland, Wales, Northern Ireland)
£20,050 per year
Students from EU
The amount you'll pay if you come to study here from somewhere in the EU.
£20,050 per year
Students from International
The amount you'll pay if you come to study here from a country outside the EU.
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