Digital Design is designed to address the challenges of designing for new and emerging digital technologies, and to prepare you for a career within the creative Digital Industries.

The course will provide you with a strong foundation in industry-standard design tools and practices for developing engaging digital experiences and products across a range of platforms and devices (e.g. web, app, smart devices).

You will experience a range of digital design methods and processes: Visual Communication, Interface Design (UI) User Experience (UX) Data Visualisation, to AI-led Design and Design for Virtual or Mixed Reality.

Studio-based practical activities will foster your development towards a final portfolio of work. Live briefs will be used to enhance your experience, ensure you have a connection to creative industries, and ready you for your future career.

Careers & Employability

Digital Design is a vital growth area of Design Production and Research. The key elements of Digital Design, such as User Experience Design, Co-design, Experiential Design, and AI-enhanced production are among the crucial growth employment sectors in the UK. New digital technologies are societally transformative and will be key for the future of life and work in the UK and internationally.

A BA Digital Design graduate would have potentially a number of possible career pathways from the programme for example:

UX and/or UI Designer

Visual Communication Designer

Interaction Designer

Graphic and/or Visual Designer

Communications

Creative Technologist

These opportunities extend over a number of both public and private-sector industries:

Design Agencies

Digital Consultancies

Service Design

Cultural Establishments

Exhibition Design

Museums/Galleries

Digital Innovation

Social Enterprises.

There is also further innovation and research, for example:

Interactive product design

Creative technology

Experiential design

Postgraduate courses

Mode of Study

3 years Full Time or 4 years with a placement (sandwich)/study abroad