On our BA (Hons) Digital Arts for Animation, Games & Immersion course, you will have the freedom to choose what you want to study – following your interests and future career goals. Whether as a group or as an individual, you will be able to explore the art of making videos, creating 3D animation and 3D experiences, digital art, designing apps, AR and VR or gaming. You get to decide what you want to create and how you want to do it (on approval by the course team).

The course has its roots in art, photography, and digital media. With a range of innovative tech and media, you will switch between long established formats and structures of commercial media production (film and TV, animation, and mass market games design), and new emerging formats (augmented reality (AR), virtual reality (VR), extended reality (XR), casual games, interactive animation and interaction design, projection mapping, immersive experiences, and responsive advertising and immersive installation experiences.

The BA (Hons) pathway is for students striving towards careers in the creative industries. If you are interested in developing and creating exciting, immersive, and interactive projects within the ‘Createch industries, this is the place for you. Students will be passionate about creativity, developing ideas and bringing them to life. Plus, youll get to dive into real-world projects that are all about getting you ready for the creative industry.

Why choose this course?

Our Digital Arts for Animation, Games & Immersion course is part of the School of Creative Arts, a dynamic academic community where you will be surrounded by creative students from other courses.

From the very beginning youll work on projects covering everything from photography to creative videos (both storytelling and experimental ones) to digital artwork, virtual reality, immersive spaces, art installations, mind-blowing animations, and even web/interactive authoring. Its all part of the creative arts scene, and youll be right in the thick of it.

The University of Hertfordshire is situated close to London, with excellent access to industry. Our vibrant campus offers an inspiring and supportive environment in which to build your creative career. It is packed with amazing facilities and the latest technology, including photography studios, darkroom facilities, PC and MAC suite computer labs, as well as AR and VR facilities. The University also has its own sound stage which is used to undertake live projects.

Optional Sandwich year