The lecture series for this course will follow two interdependent, integrated streams. One will develop students’ historical, theoretical and critical awareness of the relationship between arts, cultural entrepreneurship and business management from a variety of viewpoints – film, music, dance, theatre, festival, gallery etc. The other series will be more professionally focused exploring the changing environment with respect to business methods (finance, planning and the law), and marketing and branding strategies within the creative industries.The practical seminars and workshops for the course will focus around important case studies to highlight different business models within the creative industries from SMEs to national organisations as well as allowing an opportunity to explore important, innovative approaches to marketing and communications strategies within the sector.The programme will increasingly introduce professionalised; work placement elements from the second part of Level I. So that by the programme’s end, students will have gathered experience of working with external professional creative industries organisations.

Art History is an exciting discipline that encompasses the study of visual and material artefacts, museum and gallery practices and the production and circulation of meaning around art and design. The Art History combined honours degree provides a systematic understanding of art and design practices and theories with a strong emphasis on critical thinking.Exclusive partnerships with National Museums Liverpool and Tate Liverpool, plus close collaborations with FACT and Bluecoat Gallery and Display Centre, offer you privileged access to important collections in Liverpool and experts working in the field. There is also the possibility to participate in overseas study tours – in recent years students have visited Amsterdam, Barcelona, Bilbao, Milan, Paris, Florence, Venice, Berlin and New York.