As an advertising account manager, you’ll use your communication skills to liaise with clients on behalf of your company and make sure projects are finished on time and to budget. Learn more about a career in advertising, find out what it involves and what you’ll need to study and do to get a role.
A degree in a relevant field will prove useful. Subjects to consider include:
Advertising apprenticeships are also available, where you gain skills and knowledge on the job alongside some study.
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Although it’s not essential to do a postgraduate course, it can help develop your skills and increase your career opportunities.
Examples of taught MAs and research degrees at postgraduate level include:
As well as being able to manage campaigns and creative teams, you’ll need to keep up with the various responsibilities that come with the role.
In this competitive industry, it’s a good idea to get some work experience to understand how an advertising agency works and to stand out from the crowd.
You could gain experience as part of a placement on a degree course or contact an agency directly asking for an internship or summer job. Volunteering in a communication role for a charity or student society will also help develop the sort of skills needed.
You could also set up your own blog or use your own social media channels to showcase content and demonstrate a commitment to the industry.
Use our Career Matcher to see which industries and roles align best with your interests.
