Advertising account manager - career development

As an advertising account manager, you’ll use your communication skills to liaise with clients on behalf of your company and make sure projects are finished on time and to budget. Learn more about a career in advertising, find out what it involves and what you’ll need to study and do to get a role.

Find out how you'll build skills and experience below.

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How will your advertising account manager career progress?

You might start your career as an advertising account executive and then progress to a junior advertising manager role, where you’ll assist senior staff before being given accounts and clients of your own.

Once you've gained enough experience and training you could progress to account manager. Sometimes this might involve moving agencies and perhaps location. You’ll usually need at least three years’ experience in an account manager role before being considered for promotion to account director.

What opportunities are there for career development?

Advertising is a fast-evolving organisation and its vital to stay up to date with trends and changes in technology.

You might take advantage of in-house training, or you might consider additional qualifications from organisations like The Chartered Institute of Marketing (CIM).

Professional organisations you might join include the Institute of Practitioners in Advertising (IPA).

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