In the past, the music industry has been one that exudes exclusivity. However, with the ongoing development of musical technology, this is slowly starting to change. With the right training anyone with a passion for the subject can pursue a career in music, “one way or another” (and there’s plenty more of these to come) ...
So what problems might you come up against, and how can technology help?
1) I’ve no access to a studio and no recording contract ...
The majority of “wannabe” musicians don’t actually start out with access to a studio or a recording contract. Making your mark on the industry is not only about your abilities, but also about your initiative. There are many hardware and software options that will allow you to record your own high quality musical records or videos in the comfort of your own home.
2) I can’t sing...
What do artists such as The Spice Girls, Cheryl Cole, Kanye West, Will.i.am and Britney Spears have in common? That’s right, as well as being famous music makers, none of them are actually that great at singing.
Despite this, their catchy beats and tunes have gained them a huge following. While their live performances may sound like an out-of-tune choir of cats, such stars do tend to sound great on the actual record. Music technologies such as auto-tune can work miracles on your voice so it doesn’t matter if you “scream and shout” while recording – you’ll still have the voice of an angel.
3) I’ve no way of distributing my music ...
Many artists and records have been discovered by uploading their home recordings on to social media sites such as YouTube. Such stars include Esme Denters, Cody Simpson, Dionne Bromfield and (groan) Justin Bieber.
Even singers (and we’re using the term in the loosest way possible) like Rebecca Black can become internet sensations. In 2011 her song Friday became an international hit and stormed up the iTunes charts proving that almost “anything can happen” online.
While you’re on YouTube, you should check out the Whitney Houston ft. Screaming Goats version of “
I will always love you,” or the boys of Eton School doing their take on “Gangnam style”. They aren’t exactly musically inspiring but as well as being hilarious, they demonstrate what basic technology can achieve.
4) I’ve no way of promoting my music...
Even if you’re so poor that you can’t afford a “suit and tie,” you still shouldn’t have too much trouble promoting your record. Thanks to social media channels, the most effective means of advertising is actually free.
The great thing about sites such as Sound Cloud and YouTube is that they integrate with other social media sites such as Facebook, Twitter and Google Plus. Once you’ve shared links on your social media accounts, there’s little more you can do – if your recording is good enough (or bad enough) then people will share it on their profiles. Before you know it you’ll be a viral sensation.
5) What happens next?
Okay, now for the serious stuff. We can’t guarantee that our advice is going to make you a superstar. Maybe it will, maybe it won’t. If you are successful then “Hallelujah” – all you have to do is sit back and watch the royalties roll in!
Music technology isn’t just important in the production of music. It also helps music buyers listen to their purchases. If you manage to find fame and fortune, then people across the world will be using their MP3 players, iPods and mobile phones to listen to your songs. Just because you’ve hit the big time doesn’t mean that music technology won’t continue to play a huge part in your career.
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